OLA Success Stories
Overview in short:
Ola owned by ANI
technologies Pvt. Ltd. Formarly known as OlaCabs, it was started in Dec 2010 by
2 IIT Bombay graduates. Ola serves as an efficient taxi aggregator [now they
have got in to bike and cycles too] and bridge the gap between cab owners and
commuters.
Instead of
buying and renting out their own cars, Ola partners with a number of taxi
drivers and owners, add a touch of modern technology to the whole set up, where
people could book cars at short notice through their app. In Spanish, Hola
translates to ‘Hello’ hence the name Ola probably to indicate that their services
are as easy and friendly as that, just like saying a ‘hello’.
Ola is India’s homegrown ride-hailing
app with about 60% market share in India with users across over 110 cities of
India and 10 lakh driver-partners. Driven by a hyperlocal approach, Ola is
committed to its mission of building mobility for a billion people.
How OLA started :
Bhavish had to travel from Bangalore
to bandipur, for which he rented out a car, which ended in a very bad
experience. The driver stopped the car in the middle of the journey and
demanded a renegotiation of what Bhavish was paying. After being refused, he
proceeded to abandon him en route his destination. This is when he realized how
his plight was probably similar to a lot of customers across the country who
were looking for a quality cab services.
For the first time, he saw the amount
of potential that an extraordinary cab booking service could have, and hence,
he changed his business from his earlier start-up to the one we today know as –
OlaCabs.
Bhavesh had bad experience with taxi
driver and then he started to thinking how to solve this peoblem then ola is
came…..
No comments:
Post a Comment